NIL Deals & Sponsorships

Name, Image & Likeness

Real NIL deals, brand partnerships, and sponsorship valuations for AthleteHub's elite roster. Explore how today's top college and high school athletes are building their brands.

$13.9M

Total NIL Value

28+

Active Deals

12+

Brand Partners

Athletes w/ NIL

Top NIL Earners

Arch Manning

2.1M followers

$3.2M

NIL Valuation

Marketing Score98/100

👟

Adidas

Endorsement

$1,200,000/year

4 active deals

Jordan Ellis

1.8M followers

$2.8M

NIL Valuation

Marketing Score96/100

🐐

Jordan Brand

Endorsement

$1,500,000/year

3 active deals

Aaliyah Washington

1.2M followers

$1.9M

NIL Valuation

Marketing Score94/100

✔️

Nike

Endorsement

$900,000/year

3 active deals

Xavier Brooks

520K followers

$950K

NIL Valuation

Marketing Score87/100

🐆

Puma

Endorsement

$500,000/year

2 active deals

Jaylen Henderson

485K followers

$890K

NIL Valuation

Marketing Score82/100

✔️

Nike

Endorsement

$425,000/year

3 active deals

Chase Holloway

290K followers

$780K

NIL Valuation

Marketing Score79/100

👟

New Balance

Endorsement

$380,000/year

2 active deals

Brand Partners

✔️

Nike

12 deals

👟

Adidas

8 deals

🐐

Jordan Brand

5 deals

⚡

Gatorade

9 deals

🎮

EA Sports

4 deals

🎧

Beats by Dre

6 deals

🐂

Red Bull

4 deals

🃏

Panini

7 deals

🏠

State Farm

3 deals

🐆

Puma

3 deals

🛡️

Under Armour

5 deals

⚾

Marucci Sports

4 deals

Latest NIL News

FootballMar 15, 2025

Arch Manning Signs Record-Breaking $3.2M NIL Portfolio

The Texas QB has assembled the most valuable NIL portfolio in college football history, headlined by deals with Adidas, Gatorade, and EA Sports.

🔥 Trending

BasketballOct 28, 2024

Jordan Ellis Lands $1.5M Jordan Brand Deal

Duke's star point guard becomes the highest-paid college basketball NIL athlete after signing a landmark deal with Jordan Brand.

💰 Record Deal

Women's BasketballOct 12, 2024

Aaliyah Washington Partners with State Farm in National Campaign

South Carolina's back-to-back champion becomes the first women's basketball player to headline a State Farm national TV campaign.

⭐ Milestone

BasketballJul 22, 2025

Isaiah Foster Signs with Jordan Brand as #1 HS Recruit

The top-ranked high school recruit in the Class of 2026 signs with Jordan Brand, marking the brand's most significant HS NIL investment.

🏀 HS Recruit

💰

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